Overview of the role
The Content Editor will be responsible for content production across our digital products and services. They will write, design and build excellent quality content at pace and support the Senior Content Writer to deliver Well’s editorial and digital publishing objectives.
You will be accountable for the quality and accuracy of content including, but not limited to: transactional emails; UX microcopy; health news articles; evidence-based health advice and highly regulated medication journeys
You will work with the Senior Content Writer to ensure content is delivered at the right time, in the right format, and in a way that people can easily consume.
Main Responsibility
- Write content to solve complex UX challenges
- Build relationships with stakeholders to gather the information you need to produce content
- Adhere to Well brand guidelines and tone of voice, delivering consistently high-quality work
- Ensure our website is refreshed in line with the Editorial calendar
- Respond rapidly to changing circumstances to craft the best content for our customers and patients
- Work alongside software engineers, product managers, designers, and researchers to create content for new digital products and features
- Ensure all content you produce is user-focused, accurate, and optimised
- Support the Senior Content Writer to protect our PIF Tick accreditation
- Work with our Pharmacists to ensure content is clinically safe.
Problem Solving & Change:
- Advocate for, and produce customer-centred, data-led content
- Ability to turn complex concepts into simple, clear content.
- Find solutions to UX challenges
- Communicate content requirements to designers and engineers
Skills & Experience:
- Outstanding copywriting skills
- Expert understanding of the digital landscape and what that means for content
- Proven track record of creating exceptional digital content
- Evidence of delivering high quality customer-facing content within a retail/trading setting
- Understands user behavior, vocabulary and mental models across digital and physical channels.
- Strong communication skills, able to get detailed information from SMEs and to clearly explain your decisions
- Experience producing content in a highly regulated environment
- Experience working with CMS
- Basic HTML
The Ideal Candidate
Well are proud to be a diverse and inclusive employer. If you have any specific requirements, we'll do everything we can to support you. Whether it is to find a pharmacy that is accessible, or if it is a part time position you are looking for, we can help find the role that is right for you. If you need us to make any reasonable adjustments to our recruitment process, we will be happy to accommodate you.
Please be aware that due to the high number of applications we receive it may not be possible for us to provide an outcome to all applicants. If you are not contacted within 28 days of your submission unfortunately you will have been unsuccessful.
Closing date 5th February 2023
Package Description
- Competitive salaries
- Excellent training & development opportunities
- Paid Holidays
- Workplace pension scheme
- Staff Discount
- Travel Loans and more…..
About the Company
For over 70 years, we’ve been looking after the health and wellbeing of communities across the UK. Well Pharmacy is the third largest pharmacy chain in the UK with c.760 pharmacies and a team of around 7,000 colleagues based across our Community Pharmacies, Online Pharmacy, Healthcare Services Centre, Community Drivers, Bestway Medhub & Wardles team and our Support Centre team.
Our mission is to be here for the wellbeing of our patients and customers, to provide the best community pharmacy experience in the UK for everyone, for our patients, our customers, our people, and our NHS.
The pharmacy of the future will look very different from the one we know today. It will play a huge role in transforming primary healthcare and we will play a central role in bringing it to life.
We will use our clinical expertise and technological ambition to take advantage of the potential this future has to offer us. Making medicines, advice, services and care available in the places and spaces that people need and want it most.
We want to be a great business. To be recognised as delivering a community pharmacy experience that is the best there is. To do this we want our teams to feel proud about the positive impact they make, feel valued as part of a close-knit and expert community, and feel confident in their role in a business that is stable, innovative, and caring.
‘Together we make a difference’
